Cindy Lyle has joined Stockman Bank as Vice President, Director of Marketing. In her new position, Lyle will define, plan and lead brand management, develop marketing strategies designed to sustain and grow the Stockman Bank brand and its commitment to community, build customer relationships, and support company growth. This includes oversight of customer communications, advertising, social media, digital marketing and media relations for all 34 Stockman Bank locations.
Lyle has more than 25 years of experience in marketing and communications, with 18 of those years in the financial services industry, previously serving as the Marketing Director for a multi-state, publicly-traded bank. Lyle said she is excited to join the Stockman team. “Stockman Bank is a growing, dynamic, family-owned company with a strong brand and commitment to true community banking for all who live and work in Montana.”
Lyle earned her Bachelor of Arts degree in journalism/radio and television from the University of Montana. She is a 2004 graduate of the American Bankers Association School of Bank Marketing and Management and completed the Leadership Montana program in 2008. During her career, Cindy has also been honored with several Montana Advertising Awards and the 2006 Terry Zahn National Award for Excellence in Communications from the American Cancer Society in 2006. She has been an active community volunteer for more than 20 years and currently serves on the board of directors for the Western Heritage Center.
Her office is located at the Stockman Bank King Avenue Branch in Billings.